THE STUDIO NZ
STUDIOHR IS BECOMING ...
THE STUDIO NZ 🩷
We’re growing. But we’re staying small.
After 11 years, StudioHR is leaving the garage and moving into a brand-new home in Orewa.
And with that move comes a new name.
THE STUDIO NZ
Women’s Fitness & Nutrition Coaching
A bigger space. More ways to train. The same personal approach that has always made us different.
OREWA’S ONLY PRIVATE WOMEN’S-ONLY FITNESS & NUTRITION STUDIO
This isn't a commercial gym with rows of equipment and hundreds of members.
THE STUDIO NZ is being created specifically for women who want to become stronger, healthier and more confident in their bodies, without the intimidation or anonymity of a traditional gym.
We have a particular focus on women 40+, when maintaining and building muscle, strength, bone health, mobility and fitness becomes increasingly important for how we age.
Strength training will remain at the heart of what we do, supported by Pilates, yoga, mobility and recovery, Clinical & Sports Nutrition Coaching with Holly, 1:1 personal training and Open Gym access.
Because becoming stronger and healthier as we age isn't just about what we do in the gym. How we eat, recover and look after our health matters too.
And although we're moving into a bigger Studio, we're deliberately keeping the experience small and personal.
Our coached classes will still have a maximum of six women.
Because we don't want you disappearing into a crowd.
We want to know your name, know what you're working towards and actually coach you.
WHY THE NAME CHANGE?
StudioHR started in my garage in 2015.
Back then, the name made sense. It was essentially me, Holly Roberson, training women from home.
But over the past 11 years, StudioHR has become something much bigger than me.
We now offer small-group strength training, 1:1 personal training, Pilates, yoga, mobility and recovery and personalised nutrition coaching. Soon we'll also have Open Gym access and a purpose-designed Studio that brings everything we do together under one roof.
We have a growing team, a growing community and now a professional home of our own.
THE STUDIO NZ reflects what we've already become and where we're going next.
The name is changing.
The standard isn't.
And neither is the personal approach that got us here.
A GYM BUILT FOR WOMEN
We don't believe exercise should simply be about burning as many calories as possible, getting smaller or leaving completely exhausted.
We want women to build something.
Muscle. Strength. Fitness. Confidence. Mobility. Better health. Independence.
That might mean lifting weights.
It might mean improving your balance or mobility.
It might mean Pilates or yoga alongside your strength training.
It might mean learning how to eat in a way that properly supports your body instead of constantly trying another diet.
And it will look different for every woman.
That's why our approach isn't one-size-fits-all.
No burpees. No box jumps. No intimidation.
Just quality coaching that's actually built around you.
WHAT'S COMING TO THE NEW STUDIO?
SMALL GROUP TRAINING
Our signature coached classes remain capped at just six women.
STRONG, POWER, DRIVE, CONTROL, ALIGN and RESTORE give our members access to strength training, Pilates, yoga, mobility and recovery, all within one Studio.
Small groups mean you're not simply following along at the back of a room. We can actually see you, coach you and get to know how you move.
1:1 PERSONAL TRAINING
For women wanting a completely individual approach, we'll continue to specialise in 1:1 Personal Training.
Your training is built around you. Your goals, training experience, health, injuries, lifestyle and stage of life.
OPEN GYM
For the first time, our members will also have the opportunity to train independently in our private women-only environment.
Open Gym will initially be available as part of selected Studio memberships. We'll see how our members use the space and may introduce further options as THE STUDIO evolves.
It gives you somewhere comfortable and private to do additional training without having to join a large commercial gym.
PILATES, YOGA & MOBILITY
The new Studio will have a dedicated space for CONTROL, ALIGN and RESTORE.
Because while we love strength training, being strong for life also means being able to move well.
Mobility, balance, flexibility, body awareness and recovery all have a place alongside lifting weights.
CLINICAL & SPORTS NUTRITION COACHING
Nutrition will be an integral part of THE STUDIO NZ, with Holly onsite providing Clinical & Sports Nutrition Coaching from our dedicated private consultation room.
And you don't need to be trying to lose weight to work with us.
Nutrition coaching is for women who want to:
Eat better without constantly dieting
Have more energy and feel better day to day
Build and maintain muscle
Support and protect bone density as they age
Improve body composition and feel more toned
Fuel their training and performance properly
Navigate nutrition alongside health conditions or changing health needs
Understand what, how much and when to eat for their body and goals
Our approach is individual.
Your nutrition needs can change depending on your age, health, activity, training, lifestyle, goals and stage of life, so we don't believe in handing every woman the same meal plan or arbitrary calorie target.
Whether your goal is fat loss, muscle gain, better health, improved performance, more energy or simply learning how to eat well, we'll meet you where you are and build from there.
A PRIVATE SPACE TO CHAT
Our new dedicated consultation room gives us somewhere private for nutrition consultations, assessments, progress reviews and conversations about your health and goals.
You'll have access to the facilities of a professional gym and coaching Studio while still getting the privacy and personal attention that has always been part of StudioHR.
YOUR QUESTIONS ANSWERED
Is it still women only?
Absolutely.
THE STUDIO NZ will remain a completely women-only training environment.
In fact, the new Studio will be Orewa's only private women’s-only gym and fitness Studio.
Are the classes getting bigger now that the Studio is bigger?
No.
Our classes will still be capped at six women.
We're moving because we've outgrown our current space, not because we want to squeeze more people into each class.
A bigger Studio. Not bigger classes.
Can anyone just walk in and join?
Everyone is welcome to enquire, but we won't be a walk-in gym.
Membership will continue to begin with a consultation so we can understand your goals, what you need and how we can best support you.
Our members invest in a private environment and personalised attention, so protecting that experience is important to us.
Will there be Open Gym?
Yes.
For the first stage, Open Gym access will be available through selected Studio memberships.
We'll see how our members use the space and may introduce additional Open Gym options as the Studio evolves.
Do I have to be fit before I join?
Definitely not.
You don't need gym experience, you don't need to know how to lift weights and you certainly don't need to “get fit first.”
That's what coaching is for.
Is it just for women over 40?
No. We're a women's Studio and women of different ages train with us.
However, we have a particular focus on women 40+, because strength, muscle, bone health, mobility and metabolic health become increasingly important as we move through this stage of life and beyond.
Do I have to be a gym member to work with Holly for nutrition?
No.
Nutrition Coaching is available independently of our gym memberships.
You might train somewhere else, play sport, want help with your body composition, be navigating changing health needs or simply want to understand how to eat better.
You don't have to exercise at THE STUDIO to access nutrition coaching.
Where is the new Studio?
Orewa.
And that's all you're getting out of me for now.
We'll reveal the exact location soon, but rest assured...
It's still intimate.
There's plenty of FREE parking right by the door.
And perhaps most importantly...
THERE'S AIR CONDITIONING.
If you've trained through summer in the StudioHR garage, you'll understand why that deserves its own mention.
And don't worry. You won't be disappointed with the location.
Can I start now or do I have to wait for the new Studio?
You can start now.
StudioHR is still operating from our current private Studio while we prepare our new home.
In fact, if you've been thinking about joining us, you don't need to wait until November.
Book a call, come and meet us and you can become part of the Studio before we make the move.
SAME COMMUNITY. NEW HOME.
StudioHR has never really been about the garage.
It's been about the women inside it.
The conversations. The strength gained. The confidence built. The friendships. The women who arrived nervous and eventually walked through the door like they owned the place.
We're taking all of that with us.
We're simply giving it a home that reflects what the Studio has become.
StudioHR got us here.
THE STUDIO NZ is where we're going next. 🩷
COMING TO OREWA THIS NOVEMBER
Want to know what's happening next?
Register your interest and you'll be among the first to receive new membership information, opening updates and, of course, the big location reveal.
https://mailchi.mp/5aac4c380005/studiohr-newsletter
Already ready to get started?

